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Pros and Cons of Rapid Mobile App Development for businesses

RMADs: Quick and Fast to Market For many organizations, app development is a priority. One option to get to market faster is Rapid Mobile App...

Paul Azorin

By Paul Azorin

Chief Marketing Officer Paul Azorin defines BairesDev's vision while leading company modernization and fostering a customer-centric culture.

10 min read

Software developer working on Rapid Mobile App Development

RMADs: Quick and Fast to Market

For many organizations, app development is a priority. One option to get to market faster is Rapid Mobile App Development (RMAD), which is a platform for app building that doesn’t require any code throughout the development process. RMAD is continuously growing in popularity because businesses and IT departments view its development approach as the solution for building an app quickly and pushing it to market.

Most RMAD platforms build functional applications with a graphical user interface (GUI). GUI is user-friendly from the back-end of the app because it uses visuals instead of code, allowing novice developers to manipulate software without relying on command line text.

Before using Rapid Mobile App Development to create apps for your company, consider these pros and cons.


Pro: RMAD saves time and money

While companies build apps with the customer in mind, the way the product will be received after being made available on the market is difficult to predict. The true cost of app development should always be measured, or the ROI for the time, resources, and money spent on native apps may fall short of expectations. To remedy this, businesses are using RMAD, which will cut costs significantly and save company time because it’s a code-free platform.

Businesses also invest a great deal of time into testing periods as new apps are in development. Testing new code delays the release of an app and often requires additional staff to maintain productivity and efficiency. Because the app isn’t being built from the ground up with rapid development, it eliminates the need for staff augmentation and reduces overhead expenses.


Pro: RMAD inspires skilled developers and helps new developers enter the industry

Rapid Mobile App Development can be the starting point for new developers and development enthusiasts who are full of motivation and looking to learn in an IT environment. IT managers will be less hesitant to hire citizen developers and qualified software developers with little work experience because a high level of technical expertise isn’t necessary for RMAD. Coding errors and flaws that result in security breaches and malfunctions are not a concern on this low-code platform, so new developers are much less of a risk when entering the field.

Experienced developers also have advantages when using RMAD because it is a prototype that programmers can test and improve prior to market release. RMAD gives developers a head start because they don’t need to code, which encourages creative thinking and innovative ideas.


Con: systems may become unmanageable

An unmanageable system is one of the primary concerns for IT developers as they create apps using RMAD. Some businesses may start developing multiple apps using the RMAD approach to meet specific needs. The reason for this is the inflexibility of apps that are rapidly developed.

The RMAD platform allows for integration, but it may not work well across diverse operating systems and will lack the customization options of native applications. Without a structured management information system, businesses will risk falling out of compliance, miscommunications amongst staff and management, and lost documents.


Con: RMAD limits scalability

With the exception of the recent RMAD 3.0 platform, most Rapid Mobile Application Development templates are incapable of functioning at full scale as the demand for the finished product increases and users begin to expect upgraded features over time. Apps require customization to provide a satisfactory user experience. Without advancing the app software, it may fail to live up to standards in comparison to competitor apps that were built from the ground up.


In summary, RMAD is a cost-effective solution that will enable businesses to build applications for basic use. As a platform that doesn’t require coding knowledge for functionality, IT managers and developers can focus on more inventive approaches for customers interaction.

Rapid Mobile App Development speeds up market release time and entices users, but organizations looking to expand their customer base can test application concepts with RMAD and move their products forward with native apps if the RMAD is well-received by the market.


Paul Azorin

By Paul Azorin

Chief Marketing Officer Paul Azorin outlines BairesDev's vision and mission while leading company-wide modernization initiatives and fostering a customer-centric culture globally. Paul spearheads core business strategies and the overall brand experience.

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